In 2016, INTERMOT customized was the venue for the ESSENZA design competition and the second ESSENZA sprint event. The response to the sixteen motorcycles and the sprint was huge.
In 2017, we are once again an integral part of the scene. We have been able to bring on board the famous customizer Marcus Walz again to take on the task of building a spectacular drag bike out of a Yamaha 950 XV and we can't wait to see it battling it out in the sprints: the first stop, on 10 and 11 June 2017, is the Café Racer Festival in Montlhéry , France; the second stop will be the Glemseck 101 Festival in September 2017 in Leonberg, Germany.
Even though ESSENZA is a competition, for us, winning is not the most important thing. Together with the big brands from the motorcycle scene, we want to bring the idea of individualisation to life and put it centre stage. ESSENZA is the embodiment of a cult lifestyle.
INTERMOT customized is living this lifestyle and we are happy that the fair will once again be the international meeting point for the motorcycle customizing scene in 2018.